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Member identity / Points and rewards / Campaign outreach

Membership and retention

Connect member identity, purchase history and reward rules. Customers can understand their benefits, while your team can track how those benefits are used.

An illustrated cycle of member identity, purchases, points and rewards
BEST SUITED FOR

Teams with an existing customer base that want structured repeat-purchase programmes

Workflow illustration

THE CHALLENGE

Start with what is holding the business back.

Member and order records are scattered

Use a unified member centre for purchase history and benefits.

Reward rules are unclear

Define how points are earned and redeemed, keeping benefits aligned with their records.

Every campaign starts from scratch

Connect offers, referral attribution and optional email marketing to the existing member journey.

THE WORKFLOW

From the first step to everyday operations.

  1. 01

    Identify

    Register or sign in to establish a continuing customer record.

  2. 02

    Earn

    Record points or benefits against the agreed purchase and campaign rules.

  3. 03

    Redeem

    Members view and use eligible rewards, with redemption records retained.

  4. 04

    Reconnect

    Use campaigns and content to stay in touch with appropriate consent.

DELIVERY & SCOPE

Clear scope. Dependable delivery.

  • Member centre and purchase history
  • Points, rewards, wallet and base member pricing
  • Voucher and campaign usage flows
  • Optional referral attribution and email marketing

What we confirm together

Base membership capabilities are already included in the store and are not charged twice. Marketing extensions are configured separately.

Outreach must respect consent and provider rules. Email service fees and complex benefits migration are assessed separately.

View suggested configurationPrices are draft estimates. Final pricing follows the agreed scope.

NEXT STEP

See it working before you decide.

A 30-minute walkthrough of Vertex Engine and Vertex Chat using your own business scenario. In Chinese or English.